What is an MBA in Social Marketing?

17 Sep, 2008 | Written by MichellePrice | under MBA in Social Marketing, Social Media Marketing

Definitely not what you think - at least not on this blog anyway…it’s not some academic course long on theory and short on action. www.MBAinMarketing.com is where you go to learn more about getting your MBA in Marketing in the Real World…Managing Business Actions for a Massive Bank Account.

MBA in Social Marketing stands for Managing Business Actions in Social Marketing for a Massive Bank Account. I guess you could call it a real live Social Marketing experiment.

And it’s what you get when two dynamic female marketers meet up - who have each developed a very unique type of expertise on their own, and decide to find out what would happen if they went into the Lab and did a sort of “Vulcan Mind-Meld”…or in Web 2.0 terms a “mash-up”